The Buck Starts Here
The Buck is affectionately named after the main character in “The Call of the Wild” by renowned local novelist Jack London. The story follows a domesticated dog from California that becomes a sled dog in Alaska.
Every time a participant attends one of the Buck events, they’re answering their own call to entrepreneurship. What better place to do so than at the venue named after Buck’s creator?
The Buck is held from 11am-4pm on select Sundays alongside the Jack London Square Farmer’s Market. This family friendly event will meet all your shopping needs as it features unique participants from all over Northern California.